HC Deb 26 March 1941 vol 370 cc584-5
50. Mr. Sorensen

asked the Minister of Supply whether he is aware of the waste of paper at the present time due to irrelevant competitive advertisements of rival brands of drink and food; and whether, in view of the fact that such advertisements can no longer be justified from an economic or national standpoint, he proposes to take any action in the matter?

Sir A. Duncan

The use of paper for advertising is already severely curtailed by restrictions relating to posters, circulars, and other forms of advertising. I am considering proposals for the extension of these restrictions.

Mr. Sorensen

Is the Minister aware that there is no point now in advertising the consumption of alcoholic liquor, seeing that its alleged value is already known? Therefore, under the circumstances, will he not take action to see that these unnecessary advertisements no longer appear?

Mr. Buchanan

Is the Minister aware that Members of Parliament had sent to them last week a useless calendar, which they were asked to return by post? Will he take steps to see that these useless things which no one wants are not sent?

Sir A. Duncan

I am afraid it is hardly the function of the Minister of Supply to distinguish between advertisements of one kind and another. We are endeavouring to do it along the lines of restricting the amount of paper which may be used.

Mr. Buchanan

Am I to understand from that reply that no one can stop an obviously stupid and useless waste in time of war?

Lieut.-Colonel Acland-Troyte

Will the Minister take steps to check waste in Government Departments?

Mr. Sorensen

From the standpoint of national economy, is not this wastage of paper quite unnecessary and unjustifiable?

Sir A. Duncan

It is for that reason that restriction is severely applied to the amount of paper which can be used in certain directions.