§ 1. Mr. Simon HughesTo ask the Secretary of State for National Heritage what initiatives his Department is taking to promote tourism in London.
§ The Parliamentary Under-Secretary of State for National Heritage (Mr. Iain Sproat)Government support for tourism is channelled through the British Tourist Authority and the English tourist board. Through the English tourist board, support is also made available to the 11 regional boards, including the London tourist board.
Only last week, my right hon. Friend co-hosted the reception to launch the inaugural London arts season. This ETB/BTA-led initiative, in conjunction with several of my Department's sponsor bodies, will help to boost tourism at a traditionally slack time of year.
§ Mr. HughesI thank the Minister for that answer. Is not our greatest tourist asset our capital city? The people whose job it is to promote the capital and to guarantee the huge amounts of revenue that flow from tourism feel at a disadvantage because of the lack of coherence and structure that govern their ability to present London as a 2 city. Will the Minister look at ways to ensure that, in future, we can present the tourism potential of London strategically rather than piecemeal?
§ Mr. SproatThe hon. Gentleman makes a fair point, because 54 per cent. of foreigners who visit this country come to London and tourism is responsible for more than 200,000 jobs and £4.8 billion in revenue. He is entirely right to stress the importance of tourism. I also accept that bringing all the tourism effort together is an important consideration, but it is not always appropriate to have one body to deal with everything. London First has been launched to try to improve the quality of life for Londoners and the London tourist board is primarily responsible for tourists. Those organisations meet and we certainly try to achieve the maximum co-ordination.
Mr. JessellAs tourists come to London not for our weather but because London is one of the arts capitals of the world, with an unparalleled range of opera, ballet, concerts, museums, historic buildings and heritage, not to mention the monarchy and our royal family, are not those the things which we should continue most to promote among tourists?
§ Mr. SproatYes, my hon. Friend is entirely right: London is the arts capital of the world nowadays. I entirely accept what my hon. Friend has said and, through the British Tourist Authority, the English tourist board and the London tourist board, we shall do everything possible to do what he wishes.
§ Mr. CohenWas not London so far behind in the race to host the Commonwealth games that it was humiliating? If London had won, that would have brought in a lot of tourists. That bid was put forward by a quango that had been set up by the Government, of which no one in London had ever heard. Is not it about time that the Government admitted their mistake and re-established a Londonwide authority to represent London properly?
§ Mr. SproatI think that the whole House will congratulate Manchester, including even those hon. 3 Members who represent London and Sheffield, which did not win. We certainly do not want to return to one body like the former Greater London council.