HC Deb 18 June 1969 vol 785 cc474-5
57. Mr. Milne

asked the President of the Board of Trade if he will institute a study into the cost effect of money offers in the various fields of retail distribution.

Mrs. Gwyneth Dunwoody

How far the benefit of increased sales will outweigh the cost of redeeming coupons is a matter for the individual retailer's judgment.

Mr. Milne

Is my hon. Friend aware that this is a matter of consumer protection and that an examination of this method of selling and of methods of fixing prices is urgently required?

Mrs. Dunwoody

We should welcome any possibility of examining whether such a cessation of trading practice would really mean a drop in prices, but I am afraid that the form of publicity used by commercial firms does not equal in amounts of money a considerable price reduction.

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