HC Deb 27 February 1969 vol 778 c1901
34. Mr. Harry Howarth

asked the Postmaster-General why his Department advertised the fact that there are yellow pages in a telephone book; how many of the cards with this advertisement have been printed; and at what cost to public funds.

Mr. Stonehouse

A total of 145,000 leaflets costing £3,500 are being distributed to tell our customers how the new classified yellow pages can help them make the best use of their telephones.

Mr. Howarth

Is my right hon. Friend aware that people resent having their attention drawn to the fact that there are yellow pages in a telephone book when they can clearly see that there are, and do not particularly want to be advised how to find a Turkish bath or a detective agency, especially when in my constituency, under the heading "Political Organisations" in the yellow pages, there is no reference to the Wellingborough Conservative Association or the Labour Party?

Mr. Stonehouse

I apologise for that very sad omission and will see that it is put right. But the yellow pages are a very important improvement in the publicity in which we are engaging on the use of the phone. They will ensure that the system's use is improved and thus its efficiency.

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