§ 8. Mr. Alisonasked the President of the Board of Trade what consultations he has had with industry about the scope of his proposed research project into the economic effects of advertising.
§ Mr. JayA preliminary discussion with representatives of the Confederation of British Industry and of the Advertising Association took place on 24th May.
§ Mr. AlisonWill the right hon. Gentleman confirm that he is not contemplating any tax or levy on advertising as proposed by the Reith Committee set up by the late Hugh Gaitskell?
§ Mr. JayI am contemplating an inquiry. It is always best to discover the facts before deciding what action we should take.
§ Mr. WinnickDoes my right hon. Friend agree that, although there is good and bad advertising, basically the advertising business in this country serves a useful and positive rôle?
§ Mr. JayYes, Sir, though far be it from me to distinguish at this moment between the good and the bad advertising.