§ 26. Sir Richard Glynasked the Secretary of State for War on how many occasions since 25th February, 1961, recruiting films have been shown on television; in what areas they were shown; and with what results.
§ Mr. RamsdenFrom 25th February to date Army advertising films have been shown on television on seventy-nine occasions. I will, with permission, publish full details in the OFFICIAL REPORT.
§ Sir Richard GlynDoes my hon. Friend appreciate that this Answer will give general satisfaction? Will he assure the House that it is the intention to continue with this recruiting campaign till the target figure set for volunteer recruits has been achieved?
§ Mr. RamsdenYes. We have a full programme for television this summer. I can tell the House that in the Northern television area from 12th February to 8th April enlistment was 20 per cent. higher than the corresponding figure last year. It is too early yet to assess the results of this campaign over the country as a whole.
§ Mr. MayhewWill the figures which the hon. Gentleman proposes to publish also refer to the wastage of recruits drawn in primarily by television?
§ Mr. RamsdenThat is a different point.
§ Following are the details:
| Area | Period | Number of Occasions |
| Northern | 25th February–8th March. | 9 |
| 11th April–9th May | 8 | |
| London | 9th April–8th May | 8 |
| Southern | 9th April–9th May | 8 |
| Anglia | 10th April–9th May | 8 |
| Ulster | 9th April–9th May | 8 |
| Midlands | 10thApril–7th May | 7 |
| Wales and West. | 11th April–7th May | 8 |
| Scottish | 9th April–9th May | 8 |
| Tyne Tees | 11th April–6th May | 7 |