HC Deb 12 February 1953 vol 511 c582
25. Mr. Lewis

asked the President of the Board of Trade what action his Department is taking to encourage exports of Coronation souvenirs, particularly to hard currency areas.

Mr. P. Thorneycroft

The services of my Department are available to all exporters who are trying to develop sales of Coronation souvenirs in overseas markets. Inquiries from importers abroad for Coronation souvenirs have been circulated among interested exporters in this country. Her Majesty's commercial representatives in foreign countries and United Kingdom Trade Commissioners in the Commonwealth have been kept informed of the names of firms producing souvenirs which have been approved by the Coronation Souvenirs Committee of the Council of Industrial Design, so that they may answer inquiries on the spot. In the hard currency countries, in particular, buyers have been advised where they may obtain their requirements in this country.