HC Deb 15 May 1952 vol 500 cc1600-1
3. Sir Edward Keeling

asked the Chancellor of the Exchequer whether he has seen the report of a committee of the Metropolitan boroughs, a copy of which has been sent to him, which demonstrates that a large part of the cost of an official advertisement can be saved by a detailed scrutiny of it before it is published; and whether he will arrange for a like scrutiny of Government advertisements.

The Financial Secretary to the Treasury (Mr. John Boyd-Carpenter)

Yes, Sir, I have seen this report. I am considering circulating guidance on this subject to Government Departments.

Sir E. Keeling

Is the Financial Secretary aware that until recently, as the report shows, many London local authority advertisements were twice as long and, therefore, twice as expensive as they need be, and that the same waste is still to be seen in many Government advertisements?

Mr. Boyd-Carpenter

I agree with my hon. Friend that there is a great deal of valuable good sense in this report.