HC Deb 13 March 1918 vol 104 c301
58. Sir GEORGE GREENWOOD

asked the Parliamentary Secretary to the Ministry of Food whether he is aware that no less than sixty copies of the table of equivalent weights of meat issued by his Department are posted up within a distance of but a little more than half a mile along the Chelsea Embankment, and that in many cases two, or even four, copies of the notice are posted side by side; if he will say who is responsible for this waste of paper; and whether he will take steps to prevent a repetition of it?

The PARLIAMENTARY SECRETARY to the MINISTRY of FOOD(Mr. Clynes)

The posting was done under the orders of the Chelsea Local Food Control Committee. In advertising by poster, frequent repetition of posters in close proximity is considered a more effective means of securing attention than a wide diffusion of single posters. The matter does not appear to require further action.

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