HC Deb 27 February 1978 vol 945 c64W
Mr. Wiggin

asked the Secretary of of State for Transport if he will publish a table in the Official Report showing the total cost to date of official publicity campaigns designed to encourage front seat drivers and passengers to wear their seat belts voluntarily.

Mr. William Rodgers

National publicity campaigns to persuade drivers and front seat passengers to wear scat belts commenced in 1972. The annual cost to date has been:

£
1972–73 805,000
1973–74 950,000
1974–75 867,700
1975–76 560,100
1976–77 346,700
1977–78 881,000*
4,410,500
*Estimated