The National Apprenticeship Service works closely with all employers in the public and private sectors who are interested in taking on an apprentice. This includes local authorities. In addition the National Apprenticeship Service:"Organises joint marketing campaigns targeting employers to take on apprentices, such as the ““North East's recently launched '100 DAYS' campaign—The Apprenticeship Challenge””, This builds on last year's successful '100 in 100 campaigns' which successfully engaged employers providing an additional 1,355 apprenticeships in the region.""Works with local authority 14-19 teams to support specific groups such as care leavers into apprenticeships.""Encourages local authorities to use their power as public procurers to add value to procurement activity through contractors employing apprentices.""Works with local authority economic regeneration teams to support small businesses and align local and national incentive programmes utilising central and local funding."