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<p>Frontline healthcare workers are offered flu vaccination by their employer, with a financial incentive for National Health Service trusts to achieve high uptake through a Commissioning for Quality and Innovation (CQUIN) target. This year, the ambition is that 100% of staff are vaccinated with those who decline asked to sign an anonymised opt out form stating the reason. Staff who work in high risk areas must confirm their vaccination status to senior management.</p><p> </p><p>At risk patients are targeted by the Public Health England and NHS England marketing campaign, Help Us Help You, which includes television, radio and social advertising supported by public relations, digital search and partnership activity. They can get their vaccine from their general practitioner (GP) practice or pharmacy, as can unpaid carers.</p><p> </p><p>In addition to occupational health schemes in place locally, frontline social care workers who work directly with vulnerable clients are eligible to receive flu vaccine from their GP practice or pharmacy in a scheme funded by NHS England.</p> |