HL Deb 15 December 2004 vol 667 cc90-1WA
Earl Attlee

asked Her Majesty's Government:

What is the mission of the Ministry of Defence campaign Supporting Britain's Reservists and Employers. [HL292]

Lord Bach

The SaBRE campaign is a Ministry of Defence funded national marketing campaign which was launched in 2002. It aims to win and maintain the support of employers for the volunteer reserves and its goal is to ensure that 80 per cent of reservists in employment work for supportive employers. SaBRE's principal aim is, therefore, to gain the support of employers who are unsupportive, or whose support is unknown. It also works to ensure that supportive employers remain so.

Earl Attlee

asked Her Majesty's Government:

What financial provision is made by the Ministry of Defence for the campaign Supporting Britain's Reservists and Employers. [HL293]

Lord Bach

For the financial year 2004–05, £2,643 million has been allocated to the SaBRE campaign.

Earl Atlee

asked Her Majesty's Government:

What increase in resources for the campaign Supporting Britain's Reservists and Employers was made by the Ministry of Defence in Order to meet increased activity levels arising from Operation TELIC. [HL294]

Lord Bach

In recognition of the increased mobilisation associated with Operation TELIC, in the financial year 2003–04, expenditure was increased by £230,000.