§ Bob RussellTo ask the Secretary of State for Transport what measures he is taking to raise awareness among drivers of the dangers of fatigue with(a) the general public, (b) operators of motor fleets and (c) companies using commercial vehicles and employing travelling salespersons. [99635]
§ Mr. JamiesonThe Department raises awareness of the dangers of falling asleep at the wheel among all drivers by means of national publicity campaigns and advertising. Local authority road safety officers support our campaigns and provide relevant publicity materials to employers within their areas.
Full details of the Department's driver tiredness campaigns were given in answer to a question from the hon. Member for Bath (Don Foster) on 9 December 2002 [Official Report, column 31W].
We will be running new radio commercials this Easter. Motorway variable message signs will again carry the "Don't Drive Tired" slogan again. We will also be using lorry back advertising for the first time to remind drivers to take a break. A new public information film will be produced in the spring.