HC Deb 12 March 2002 vol 381 c951W
Mr. Rosindell

To ask the Secretary of State for Education and Skills what impact the "Those who can, teach", advertising campaign has had on teacher recruitment. [41886]

Mr. Timms

Since it was launched in January 2001, the Teacher Training Agency's "Those who can, teach" campaign has had a positive impact on recruiting teachers. Last September, recruitment to initial teacher training courses rose for a second successive year, while the number of graduates who have applied to train as teachers so far this year is 22 per cent. higher than at the same point in 2001. Last year, the total number of inquiries about careers in teaching received by the agency's Teaching Information Line was 48 per cent. higher than in 1999–2000. Between September 2001 and March 2002, 10 per cent. more inquiries were received than in the corresponding period the previous year. The Teacher Training Agency will launch the next phase of the current advertising campaign later in the spring.

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