HC Deb 19 April 2002 vol 383 cc1199-200W
Mr. Salmond

To ask the Secretary of State for Education and Skills what the cost was of media advertising in each of the past five parliamentary Sessions including the current session, for her Department in (a) England, (b) Wales and (c) Northern Ireland; and for the last two parliamentary Sessions and the current parliamentary Session, what the media advertising expenditure was per month in (i) England, (ii) Wales and (iii) Northern Ireland. [37414]

Mr. Ivan Lewis

The Department does not target Wales and Northern Ireland with its advertising. This means that regional media outside England is not used for Departmental advertising. However, our campaigns do unavoidably receive some coverage in Wales and Northern Ireland through the use of national newspapers, satellite television and other national media which reaches outside England.

It is not possible to provide the information as requested by Parliamentary session, or by month, except at disproportionate cost. The figures by financial year are as follows:

£000
1997–98 9,992
1998–99 15,673
1999–00 11,900
2000–01 29,066
2001–02 (to date) 17,665