§ Mr. LansleyTo ask the Secretary of State for Northern Ireland if he will list the television, newspaper and radio advertising and other promotional campaigns conducted by(a) his Department, (b) its agencies and (c) its departmental public bodies, in each of the past five years, showing for each the expenditure incurred by his Department; and if he will make a statement. [153409]
§ Dr. ReidThe advertising campaigns for each of the past five years incurred the following costs:
£ 1996–97 135,938.07 1997–98 477,726.16 1998–99 887,303.00 1999–2000 330,630.95 2000–01 85,827.00 Only a small fraction of the NIIS advertising budget went on radio or newspaper costs, due to an emphasis on television impact campaigns.