§ Mr. WillettsTo ask the Secretary of State for Social Security if he will list the total cost of advertising campaigns run by his Department and its agencies in each year since 1992 and the projected cost for the current year. [151453]
§ Mr. RookerThe information is in the table.
The estimated increase in spending on Advertising for the year 2000–01 takes into account the work being undertaken by the Department around the Minimum Income Guarantee take up campaign, Pensions Education and anti-fraud activity.
Cost of advertising campaigns since 1991–92 Year Cost (£) 1991–92 4,834,813 1992–93 4,452,277 1993–94 5,964,988 1994–95 3,597.308 1995–96 6,383,467 1996–971 3,691,170 Average Yearly Cost 4,820,671 1997–98 1,430,698 1998–99 4,671,862 1999–2000 2,788,062 2000–01 11,336,000 Average Yearly Cost 5,056,656 1Figures only available for the Department's Headquarters.