§ Mr. GreenwayTo ask the Secretary of State for Culture, Media and Sport what additional funding for marketing she expects to provide to the English Tourism Council and regional tourist boards in response to the foot and mouth disease crisis. [190]
§ Dr. HowellsThe Government made £3.8 million available for PR and marketing at national and regional level. This timely action did much to kick start the domestic tourism season. I have no plans for further national marketing, but the Government have funded the Regional Development Agencies who are now providing further help to promote tourism. The launch of the Devon marketing plan last week was an example.