HC Deb 11 July 2001 vol 371 cc553-4W
Mr. Laws

To ask the Secretary of State for Education and Skills what her estimate is of the total cost of(a) design, (b) stationery, (c) new name plaques and (d) other costs of the naming of her Department; and if she will make a statement. [3033]

Mr. Ivan Lewis

[holding answer 10 July 2001]: Estimates for the cost of design, stationery, new name plaques and other costs of the naming of the Department for Education and Skills are as follows:

£
Design of marque 14,705
Stationery 112,632
New name plaques 25,300
Other costs including Branding guidelines, web development and registration 23,420
1 Production and initial stock
2 18 signs on five HQ sites

This has been carried out as economically and efficiently as possible. I believe that the connection with our customers via the identity is very important. Therefore we have chosen a clear, simple expression of what we do to help the public understand how our work affects them.