§ Mr. WillettsTo ask the Secretary of State for Social Security when the proposed advertising campaign on stakeholder pensions will begin; how much he estimates it will cost; and how long it is planned to last. [134531]
§ Mr. RookerThe Department is not planning a specific campaign on Stakeholder Pensions. The Department will continue its pensions education marketing activity from January 2001. The campaign aims to communicate basic impartial information about pensions, and to explain the new wider range of pensions options available, so that people can make informed decisions about their pensions arrangements. The first wave of advertising is planned to run from January to March of next year. It will cost in the region of £4.8 million.