HC Deb 21 November 2000 vol 357 cc141-2W
Mr. Fearn

To ask the Secretary of State for Culture, Media and Sport what further recommendations he has made to incorporate sport into Britain's tourism industry more effectively. [139069]

Janet Anderson

Earlier this year the Minister for Sport and I presided over the launch of the British Tourist Authority's sports tourism strategy. This strategy sets out how the BTA will work with key partners such as Sport England to attract overseas visitors to the UK to participate in and to watch sport. The BTA has since taken forward a number of initiatives, including the launch of a new sports tourism website as part of its participation in the important international World Travel Market Exhibition at Earl's Court earlier this month. In addition, the BTA is due to launch its new UK sports tourism map in Paris in January 2001.

I am also delighted that £150,000 has been allocated from the Single Regeneration Budget for marketing the 2002 Commonwealth Games. This will give the whole North-West region a tremendous boost.

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