§ Mr. ClappisonTo ask the Secretary of State for Education and Employment what the cost per issue is of the magazines(a) "Catalyst", (b) "Voices", (c) "Teachers" and (d) "Parents and Schools"; how many issues there have been; how many civil servants are employed full-time or part-time in work on each of them; what the circulation of each is; and what is total cost to date of each. [141430]
§ Mr. Wills[holding answer 11 December 2000]: Details of cost per issue, number of issues, number of civil servants employed full-time, circulation, and total cost to date of each of the four magazines are as follows:
(a) "Catalyst"
A magazine for employers who have shown interest in or signed up to New Deal.
- Average production cost per issue: £33,606
- Number of issues: three (English, and Welsh bi-lingual versions)
- Number of Staff: one part-time
- Circulation: 80,000
- Total cost to date: £100,820.
(b) "Voices"
A magazine for women giving details of the support available to them from Government, commissioned by the Women's Unit at the Cabinet Office, not by DfEE.
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- Average cost per issue: £87,208
- Number of issues: 2
- Number of Staff: 2 part-time
- Circulation: 30,000 for first edition, 190,000 for the second edition
- Total cost to date: £174,416.
(c)"Teachers"
A magazine for teachers containing examples of good practice from schools across the country.
- Average production cost per issue: £50,400 (including receipts for advertising)
- Number of issues: 12
- Number of Staff: 1 part-time
- Circulation: 360,000
- Total cost to date: £1,231,000 (including production, distribution and receipts for advertising).
(c) "Parents and Schools"
A magazine for parents, to enable them to have a clearer understanding of what is being taught in schools and how to deal with every day problems. It is distributed on request, and through schools, supermarkets and other retailers.
- Average production cost per issue: £41,000 (regional trial), £209,900 (national issue)
- Number of issues: two (one regional trial, one national issue)
- Number of Staff: one part-time
- Circulation: 270,000 (regional trial); 2,000,000 (national issue)
- Total cost to date: £2,312,000 (covering the regional trial and the national issue and including advertising, production, distribution, research and website).