HC Deb 10 June 1999 vol 332 c389W
Mr. Dismore

To ask the Secretary of State for Education and Employment what steps have been taken by his Department to encourage parents to read to their young children. [85408]

Ms Estelle Morris

We have run a series of TV and radio adverts advertising a free leaflet entitled "A little reading goes a long way". The leaflet offers parents practical advice about how to read with their children. Over 1 million copies have been requested so far and a further 2 million have been distributed through various outlets, including supermarkets and doctors' waiting rooms.