HC Deb 27 March 1995 vol 257 cc480-1W
Mr. Malcolm Bruce

To ask the Secretary of State for Northern Ireland what was the total expenditure on(a) all forms of publicity and (b) all publications and pamphlets produced for his Department and for all the agencies and public bodies for which his Department is responsible, for each year since 1979, including the budgeted figure for 1995–96, (i) including and (ii) excluding privatisation—related expenditures and expressed in 1994 prices; and if he will supply information for the period from 1 April 1993 to 1 March 1995 showing (1) the nature and (2) the purpose of each publicity campaign and of each publication involving the expenditure of more than £50,000. [14607]

Sir John Wheeler

[holding answer 17 March 1995]The detailed information requested for expenditure on all forms of publicity, publications and pamphlets within the NI Departments, the Northern Ireland Office, agencies and public bodies is not readily available and could be obtained only at disproportionate cost. However, details of publicity costs by public expenditure programme for the Northern Ireland Office and Northern Ireland Departments are given in table 12.8 of the Northern Ireland departmental report, Cm 2816, a copy of which is available in the Library.

The information on publicity campaigns and publications costing more than £50,000 is listed in the following table.

Publicity campaign Nature Purpose
Drink Driving Speeding Seat Belts Television, Radio, Newspapers and Promotional Material Road Accident reduction through public awareness of dangers.
Help the Earth Week Television, Radio, Newspapers and Promotional Material Promote Energy Efficiency and impact on Environment.
Overseas Awareness Raising Programme Promotional Material Promote NI as investment location. IDB contact with investors.
Confidential Telephone Television, Radio and Newspapers Publicise the existence of the confidential telephone and to encourage usage of the system to combat terrorism.
Crime Prevention Awareness Television and Promotional Material Public awareness of methods to combat crime.
NIE Share Offer Television, Newspapers and Posters Increase Public Awareness/Interest in Share Offer.
Fire Service Television Advertising Fire Awareness and Prevention.

Publicity campaign Nature Purpose
Keep Warm, Keep Well Campaign Television, Radio, Posters and other Promotional Material To remind older people and carers of the need to keep warm in winter.
Agriculture in NI (Monthly Journal) Provide information about policy priorities and services.