§ Mr. Malcolm BruceTo ask the Secretary of State for Employment what was the total expenditure on all forms of advertising by his Department and its agencies for each year since 1979 in 1994 prices.
§ Miss Widdecombe[holding answer 13 February 19951: The information requested is shown in the following table:
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Cost of advertising since 1979 on all forms of advertising in 1994 prices (£) Year £ 1979–80 1 2175,296 1980–81 26,867,309 1981–82 24,395,776
Cost of advertising since 1979 on all forms of advertising in 1994 prices (£) Year £ 1982–83 26,186,195 1983–84 24,754,533 1984–85 23,254,828 1985–86 20,621,583 1986–87 53,241,911 1987–88 40,706,040 1988–89 30,229,606 1989–90 21,797,896 1990–91 12,293,720 1991–92 14,039,415 1992–93 5,584,560 1993–94 8,441,609 Notes:
1 The 1979–80 total does not include expenditure by the former Manpower Services Commission as the figure is not available.
2 The 1979–80, 1980–81, 1981–82, 1982–83, 1983–84 and 1984–85 totals do not include expenditure by the Health and Safety Executive as figures are not available.
The total advertising budget for the Department in 1994–95 is £11,250,000 and for HSE £1,200,000.
During the period from 1985 to 1990, the Department launched a number of major campaigns, including the promotion of youth training, employment training, restart and enterprise allowance by the Manpower Services Commission; and action for jobs by the Department.