Generic Milk Production

HC Deb 25 January 1995 vol 253 cc215-6W

Mr. Clifton-Brown

To ask the Minister of Agriculture, Fisheries and Food for what reasons generic milk production is excluded from the Milk Development Council.

Mr. Jack

With a levy-funded budget limited to £6.5 million a year, the Milk Development Council would not have sufficient resources to run expensive generic promotion campaigns while at the same time undertaking its principal function of sponsoring R and D on dairying. Generic promotion was not therefore among the tasks listed in the polling papers sent to all producers in Great Britain last year and on the basis of which they voted in favour of the establishment of a Milk Development Council.