NHS Executives (Hansard, 31 March 1994)

§ Mr. Blunkett
To ask the Secretary of State for Health whether regional health authorities will adopt the title "NHS Executive" before their geographical names from 1 April.

§ Mr. Mawhinney
No. Regional health authorities will use the names established by the National Health Service (Regional Health Authorities) Order 1994.

§ Mr. Blunkett
To ask the Secretary of State for Health what has been the cost of the new corporate look for the NHS management executive in terms of(a) stationery, (b) publications, (c) signage, (d) livery, (e) logo design and (g) in total.

§ Dr. Mawhinney
The new corporate identity for the NHS executive is based very closely on the design produced four years ago for the NHS management executive. No further costs have been incurred in logo design. There are no plans for expenditure on livery or new signage on the NHS executive headquarters buildings, but existing signs will be replaced as necessary over time.
Application of the new design to NHS publications does not increase costs. The cost of designing and introducing new stationery which is being phased in as existing stocks are exhausted, will be £50,000. This will be more than offset by the very considerable savings expected from the proposals which my right hon. Friend the Secretary of State for Health announced on 21 October 1993 for streamlining central management of the NHS.