§ Mr. Matthew TaylorTo ask the Chancellor of the Duchy of Lancaster, pursuant to the answer of 2 March,Official Report, columns 767–68, regarding advertising campaigns by the Cabinet Office, what is (a) the budgeted and actual cost of each campaign listed for 1993–94 and (b) the budgeted cost of each campaign listed for 1994–95.
§ Mr. WaldegraveThe information requested for 1993–94 is set out in the following table. The budget for 1994–95 will be finalised shortly.
Campaign Budgeted Cost Actual Cost OPSS Publicity for 1993 Charter Marie Winners1 — 311,747 Promotion of the 1994 Charter Mark Scheme1 — 66,383 Charterline Advertising1 — 542,010 Civil Service College Promotion of courses and other activities 352,000 342,000 HMSO Promotion of publications, videos and IT product range 1,105,000 1,344,000 Promotion of HMSO's status as a British Standards Institution Agent — 57,000 Strengthening of awareness of HMSO in central and local government, the health service and public utilities 125,000 101,000 Notes:
1 There was no separate budget for advertising for the three OPSS campaigns. Advertising was included in the overall budget for each of the projects.
2 HMSO's financial year ends on 31 December and the figures quoted relate to the calendar year 1993.