HC Deb 02 March 1994 vol 238 c717W
Mr. Matthew Taylor

To ask the Secretary of State for the Environment, pursuant to his answer of 15 February,Official Report, columns 733–34, if he will place in the Library the results of market research relating to the advertising campaigns; and how many coupon/telephone responses were received to each campaign in this financial year.

Mr. Baldry

My Department will place copies of market research relating to the "Helping the Earth Begins at Home" and rent-to-mortgage campaigns in the House of Commons Library.

Coupon/telephone responses for these campaigns in this financial year, to 25 February 1994, are:

  • Helping the Earth Begins at Home
    • Telephone—12,080
    • Coupon—19,520
  • Rent-to-mortgage
    • Telephone—7,486
    • Coupon—10,281