§ Mr. Matthew TaylorTo ask the Secretary of State for Transport what the cost of advertising by his Department has been for each year since 1979 and for each of the last 12 months.
§ Mr. NorrisThe cost of advertising for publicity campaigns by my Department for each year since 1979 is as follows:
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£'000s 1979–80 5,840 1980–81 5,704 1981–82 5,488 1982–83 4,648
£'000s 1983–84 6,499 1984–85 5,279 1985–86 5,788 1986–87 5,819 1987–88 5,510 1988–89 5,709 1989–90 6,434 1990–91 8,062 1991–92 9,522 1992–93 9,831 11993–94 9,555 1 estimated Cost of advertising for each of last 12 months cannot be readily calculated since advertising campaigns are planned, researched and executed over a period of months with expenditure being incurred over a similar period. Therefore only the total annual cost of campaigns has been given.