Public Opinion Surveys (Hansard, 2 June 1992)

HC Deb 02 June 1992 vol 208 c532W 532W

§ Mr. Dobson
To ask the Secretary of State for Defence if he will list the public opinion surveys carried out by his Department since 1 November 1991.

§ Mr. Aitken
The opinion poll surveys conducted by, for, or on behalf of the Ministry of Defence since 1 November 1991 are as follows:
Service and subject

MOD—National Employers Liaison Committee Research Monitor

Navy—Exhibition Response Research

Army—Advertising Evaluation and Development

Black Strategy Development

Signal New Recruits

Creative Development

MORI Finalists Survey

Officers Strategic Research

The purpose of these surveys was to monitor the effectiveness of advertising and attitudes towards careers in the armed forces.