HC Deb 22 October 1990 vol 178 cc1-2W
Mr. Leighton

To ask the Secretary of State for Employment how much advertising the British Tourist Authority undertook in Japan in 1989.

Mr. Forth

In the financial year 1989–90 the British Tourist Authority did not undertake any advertising in Japan. This decision was taken by the authority against a background of very high advertising costs in Japan. But the authority spent a total of £670,000 on specific marketing activity in Japan in the same period.