HC Deb 14 May 1990 vol 172 c309W
Miss Lestor

To ask the Secretary of State for the Home Department if he will bring forward proposals to restrict the promotion of sugary substances through advertising on television aimed at children.

Mr. Mellor

Responsibility for what is advertised on independent television is a matter for the Independent Broadcasting Authority, principally through its code of advertising standards and practice. It was drawn up in consultation with the IBA's medical advisory panel, and contains guidance on the advertising of confectionery and snack foods.