§ Mr. Kirkwoodasked the Secretary of State for Social Services if he will make a statement on the progress and effectiveness so far of the Government's campaign to discourage smoking amongst teenagers.
§ Mr. WhitneyThis test campaign, which began in December, is being closely monitored. It would be premature to attempt to measure changes in behaviour, but the advertising was the subject of qualitive research over the period 21 February to 14 March. This has suggested ways of strengthening the advertising, which will be modified accordingly.