Lord INGLEWOODasked Her Majesty's Government:
What is the total cost of the recruiting advertisement for the Special Constabulary headed, "If you want to change the world start by changing yours", which recent appeared in the national Press; how many replies have been received and how many recruits are likely to result; and
Whether they will list the newspapers in which the advertisement for the Special Constabulary headed, "If you want to change the world start by changing yours", is appearing and to state how many times it is appearing in each paper.
§ Lord BELSTEADThis advertisement cost £40,468 and appeared in the following publications, on the number of occasions shown:
1,645 requests for further information were received in the Home Office as a result, but no central record is kept of the number of people who responded by 1139WA calling at a police station as suggested in the advertisement. Nor is it possible to say how many will be enrolled as a result of the advertisement.
Daily Express 4 Daily Mail 4 Daily Mirror 2 Sun 4 Weekend 3 Sunday Express 2 Sunday Telegraph 1 News of the World 1