HC Deb 08 June 1976 vol 912 c661W
Mr. Pavitt

asked the Chancellor of the Exchequer what is his estimate of the additional revenue which would accrue if gift coupon schemes for cigarettes were disallowed as an advertising expense.

Mr. Robert Sheldon

No information is available about the amount of such expenditure but the effect of disallowing it would depend on whether companies incurred extra promotional expenditure of a different kind.