§ Mr. Moonmanasked the Secretary of State for Social Services what are the percentages and totals of his advertising budget allocated to both daily and Sunday newspapers at 31st December 1975 and to 30th June 1976.
§ Mr. DeakinsThe advertising expenditure in all media for the 12-month period ending 31st December 1975 was £773,000. Of this £233,000–30 per. cent.—was spent in national daily newspapers and £131,000–17 per cent.—in national Sunday newspapers.
In the six-month period ending 30th June 1976 advertising expenditure in all media was £427,000 of which £117,000–28 per cent.—was spent in national daily newspapers and £121,000–28 per cent.—in national Sunday newspapers.