§ Mr. Pavittasked the Secretary of State for Social Services (1) if he will take steps to reach a further agreement with the tobacco industry that temporary streamers advertising cigarettes and displayed only at football matches or other sports events at the time of being televised by either the British Broadcasting Corporation or the Independent Television Authority shall be banned;
(2) if his agreement with the tobacco industry concerning the advertising of cigarettes includes advertising by direct mailing; and if he will now conduct an inquiry into the extent of the use of this medium and examine its content.
§ Sir K. JosephThe full scope of the agreement with the tobacco manufacturers, which is due for review in the New Year, was set out in my reply to my hon. Friend the Member for Leeds. North-West (Sir D. Kaberry) on 24th June, 1971. I am in touch with the B.B.C. and I.T.A. about smoking and television, and the Government will before long be considering the whole problem of smoking and health in the light of an interdepartmental examination of all the implications.—[Vol. 819, c.340–4.]