§ 36. Mr. Arthur Lewisasked the Postmaster-General whether he is aware of the inflationary effects of firms having to pay for 36 display advertisements in the proposed new telephone directories to cover the same existing area of clients as the advertisement in the current telephone directory; and what action he proposes to take to prevent these increased costs.
§ Mr. MasonThe proposals will not in themselves increase advertising charges. The circulation of each of the new directories will be proportionally less than the present 1.5 million copies of the A-Z directories and the advertising rates will be correspondingly lower. The new structure will offer firms at present forced to pay for complete coverage of the London Postal Area an opportunity to be more selective in the districts in which they wish to advertise.
§ 37. Mr. Moonmanasked the Postmaster-General, in planning neighbourhood telephone directories for London, what consultations took place with the appropriate trade unions; and if he will give details of the number and dates of such meetings.
§ Mr. MasonConsultations with the staff side of the Post Office Departmental Whitley Council began in June, 1966, and are continuing.