HC Deb 17 January 1968 vol 756 c570W
Mr. Prior

asked the Minister of Transport what was the cost of television advertising by her Department during the Christmas and new year period.

Mr. Carmichael:

The cost of paid television advertising time from 20th December, 1967, to 2nd January, 1968, was £33,944. All this advertising publicised the drinking and driving provisions of the Road Safety Act, 1967.