§ Dr. David Kerrasked the Chancellor of the Exchequer what was the total expenditure incurred by all Government Departments during 1965 on Press advertising; which newspapers and periodicals were used for this purpose; and what was the estimated cost per reader per column inch for each publication.
§ Mr. DiamondIn the financial year 1965–66 total expenditure by Government214W Departments, including the Post Office, on Press advertising space was £5,379,491. It would not be possible without disproportionate expense to give a complete list of newspapers and periodicals or the answer to the third part of the question. The list would however include newspapers of virtually all kinds and over twelve hundred journals and periodicals.