§ 54. Mr. Swinglerasked the President of the Board of Trade what steps are being taken by his Department to promote the sale and exhibition of British films in the countries of the Commonwealth.
§ Mr. Vaughan-MorganThe usual export services of the Board of Trade are made available to exporters of British films to the Commonwealth. On the whole, British films succeed well on their merits in Commonwealth countries.
§ 55. Mr. Swinglerasked the President of the Board of Trade what steps are being taken by his Department to promote the sale and exhibition of British films in the Soviet Union, China, Poland, Czechoslovakia, Hungary, Roumania, Bulgaria, and East Germany.
§ Mr. Vaughan-MorganThere are trade arrangements, formal and informal, with all these countries except the Soviet Union, China and Roumania, and in each case quotas for export of our films have been provided. In all the markets mentioned by the hon. Member, opportunities are limited by the unwillingness of State import monopolies to pay reasonable commercial prices.
§ Mr. Swinglerasked the President of the Board of Trade what steps are being taken by his Department to promote the sale and exhibition of British films in the Middle East, Africa, and South America, respectively.
§ Sir D. EcclesConditions affecting the sale and exhibition of British films vary widely in the areas mentioned. British film exporters are helped by the usual export services of the Board of Trade, and the Board is always ready to look into any special problems that arise.