Mr. Baker Whiteasked the Chancellor of the Exchequer (1) what sum was spent on behalf of the Ministry of Food on advertising in the "Daily Worker" newspaper in the financial year 1947–48; and what is the estimated expenditure on advertising in the same newspaper in the present financial year;
(2) what sum was spent on behalf of the Ministry of Transport on advertising in the "Daily Worker" in the financial year 1947–48; and what is the estimated expenditure on advertising in the same newspaper in the present financial year;
(3) what sum was spent on behalf of the Central Office of Information on advertising in the "Daily Worker" newspaper in the financial year 1947–48; and what is the estimated expenditure on advertising in the same newspaper in the present financial year:
(4) what sum was spent by the National Savings campaign on advertising in the "Daily Worker" newspaper in the financial year 1947–48; and what is the estimated expenditure on advertising in the same newspaper in the present financial year.
(5) what sum was spent on behalf of the Ministry of Labour, on advertising in the "Daily Worker" in the financial year 1947–48; and what is the estimated expenditure on advertising in the same newspaper in the present financial year.
113W
§ Sir S. CrippsFollowing is the information:
EXPENDITURE ON GOVERNMENT ADVERTISING IN THE "DAILY WORKER" — 1947–48 1948–49 (partly estimated) (a) Arranged by the Central Office of Information for: £ £ Ministry of Transport 858 195 Ministry of Labour 924 450 All others 1,564 1,220 (b) National Savings Committee 3,224 1,380 Ministry of Food 864 768 TOTALS 7,434 4,013
§ Mr. Challenasked the Prime Minister why the Government insert official advertisements in the "Daily Worker."
§ The Prime MinisterBecause certain announcements by Government Departments should, as far as possible, be seen by the whole adult population, and one of the ways of achieving this object is by taking advertising space, where available; in London newspapers.