§ 87. Sir P. Hannonasked the President of the Board of Trade if he is satisfied that adequate publicity has been given throughout the Dominions, the Colonial Empire and foreign countries to the forthcoming British Industries Fair; and that, as far as possible, accommodation for visitors is being arranged in London and Birmingham.
§ Mr. BelcherYes, Sir. A grant of£100,000 was made towards the publicity of the 1947 fair. Advertising in the daily and trade press, direct mail publicity, posters, show cards and so forth have been used in the Dominions, the Colonies and foreign countries. The national hotel interests have co-operated helpfully with the Export Promotion Department of the Board of Trade in endeavouring to secure accommodation for all the overseas business people who have sent advice of their intention to visit the Fair. The 205W Birmingham Chamber of Commerce has made special arrangements to the same end
§ 88. Sir P. Hannonasked the President of the Board of Trade if a competent body of interpreters has been provided at Olympia, Earls Court and Castle Bromwich to receive overseas visitors and assist with information and advice on the industries represented at the British Industries Fair and facilitate contact between exhibitors and potential purchasers of British goods.
§ Mr. BelcherYes, Sir. In accordance with established practice, a team of interpreters will be on duty at the clubs provided for the convenience of overseas visitors at both Earl's Court and Olympia in London. The Birmingham Board of Management have made similar arrangements at the Castle Bromwich Section of the Fair.