HC Deb 08 March 2004 vol 418 c1328W
Mrs. Calton

To ask the Secretary of State for Health what advice his Department has given to schools relating to the effects of sun exposure; and what assessment has been made of the take-up of such guidance. [157801]

Miss Melanie Johnson

The `SunSmart campaign, run by Cancer Research UK and funded by the United Kingdom Health Departments, was launched in spring 2003. This launch phase of the campaign enabled new campaign messages to be disseminated to as wide an audience as possible and assisted in establishing the `SunSmart' brand. Over 950,000-campaign information cards and 36,000 posters were distributed to general practitioners' surgeries, health promotion units, dermatologists and cinemas. Additionally, 350,000 specially designed postcards were distributed among secondary schools in the UK, reaching 40 per cent., of all 11 to 16-year-olds. `SunSmart is working with the Department for Education and Skills and teachers to develop guidelines to encourage schools to adopt their own `SunSmart policies and curricular activities.

Sun awareness information for young people is also contained on the "Wired For Health" website at www.wiredforhealth.gov.uk as part of the Healthy Schools Programme. The Department also developed the `SunSafe' web pages in March 2002, which were designed with children in mind on the Department of Health website at www.doh.gov.uk/sunsafe.