§ The Earl of Northeskasked Her Majesty's Government:
Whether they believe that their expenditure on advertising represents value for money for the United Kingdom taxpayer. [HL432]
§ Lord Falconer of ThorotonYes. All government advertising is carried out in accordance with theGuidance on the Work of the Government Information Service. This requires it to be conducted in an economic and appropriate way, having regard to the need to be able to justify the costs as expenditure of public funds.