HC Deb 05 July 1999 vol 334 cc367-8W
Mr. Peter Bottomley

To ask the Secretary of State for the Environment, Transport and the Regions what representations he has made to BMW about its national newspaper advertisements on 10 June which refer to the enjoyment of cornering on country lanes at high speed; if he will publish its response; and if he will discourage such advertisements. [87633]

Ms Glenda Jackson

The Department registers complaints to the Advertising Standards Authority against press advertisements which contravene the British Codes of Advertising and Sales Promotion in relation to road safety. The advertisement for BMW to which the hon. Member refers is one in a series placed over three pages. The three advertisements include many road safety messages taken from "The Advanced Driver's Manual" published by the motoring organisation the Institute of Advanced Motorists. The Department does not consider this advertisement contravenes the advertising guidelines and supports advertising campaigns which encourage drivers to take responsibility for their driving and to learn advanced driving skills.

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