§ Mr. DarlingTo ask the Secretary of State for Scotland what estimate he has made of the total expenditure of his Department and its agencies on publicity for(a) 1995–96 and (b) 1996–97; what estimate he has made of such expenditure for 1997–98; and if he will break these figures down to indicate expenditure on (i) advertising and (ii) press and public relations. [14298]
§ Mr. Michael Forsyth[holding answer 4 February 1997]: Details of expenditure by my Department, including the agencies—Historic Scotland, Scottish Prison Service, Scottish Fisheries Protection Agency, Scottish Agricultural Science Agency, Scottish Office Pensions Agency, Student Awards Agency for Scotland—on advertising and publications for the year 1995–96, and estimated expenditure for the year 1996–97, is as follows. Publicity is defined as advertising, publications and exhibitions:
164W
1995–96 £ Advertising Fire prevention 266,000 Crime prevention 295,000 Road safety 370,000 Right to buy 168,000 Electoral registration 57,000 Organ donors 36,000 Children's panels 88,000 GP call out 129,000 NHS prescription charges 20,000 The Scottish Office 1,429,000 The Scottish Office agencies: promoting Historic Scotland properties 293,000 Total advertising expenditure by The Scottish Office and the agencies 1,722,000 Publications/exhibitions (Projects costing over £5,000) Crime prevention 7,180 Business rates appeals 5,800 Patients charter 5,300 "Don't make it easy for the thief 27,840 Water and sewerage 45,100 Transitional arrangements of revaluation 9,410 Holiday crime 14,460 "Eggvert" 11,760 Neighbourhood watch 6,590 Scottish Office road safety plan 12,710 Sports policy documents 5,430 Housebreaking 5,330 School board election 6,890 Bullying 31,620 NHS annual report 23,630 "Frances the Firefly" 9,200 Fire prevention 6,260 Building control 9,810 Government expenditure and revenue 6,330 Fire action plan 22,950 Business crime reduction strategy 14,380 What to do after a death 9,810 Organ donor cards 10,250 Organ donor leaflets 27,100 Crime prevention 7,050 Holiday crime 13,670 Organ donor leaflets 24,190 NHS complaints 6,180 Family guide 21,990 Medical and dental practices complaints 8,050 Pre-school education initiative 11,600 Drugs and solvents misuse magazine 7,180
1995–96 £ Fire action plan 14,900 Expenditure on publications/exhibitions costing over £5,000 449,950 Expenditure on publications/exhibitions under £5,000 340,690 Total expenditure on publications/exhibitions by The Scottish Office 790,640 Total expenditure on publications/exhibitions by The Scottish Office agencies (promotional/public information material) 265,290 Total publications/exhibitions expenditure 1,055,930 Summary of expenditure Total advertising expenditure by The Scottish Office and the agencies 1,722,000 Total publications/exhibitions expenditure 1,055,930 Total expenditure by The Scottish Office and me agencies on publicity 2,777,930
165W
1996–97 £ Advertising Fire prevention 238,000 Crime prevention 228,000 Road safety 316,000 Right to buy 228,000 Electoral registration 63,000 Organ donors 42,000 Children's panels 82,000 Food safety 536,000 Severe weather warning 118,000 Pre-school education initiative 950,000 The Scottish Office 2,801,000 The Scottish Office agencies: promoting Historic Scotland properties 279,000 Total advertising expenditure by The Scottish Office and the agencies 3,080,000 Publications/exhibitions (amounts invoiced to 28 January 1997 for projects costing over £5,000) Pre 5 quality 5,550 CCTV 6,690 Speedwatch 20,090 PFI 5,400 NADICS 7,250 The Scottish Office annual report 7,260 Translation, pre-school education 16,680 Art in partnership 6,920 Cot death 5,810 Diet action plan 80,660 "Teaching in Scotland" recruitment 9,880 Curriculum for pre-school children 8,840 Government expenditure and revenue 5,400 Crime prevention 6,600 NHS annual report 20,250 Violent crime 98,870 Pre-school education initiative 9,810 Expenditure on publications/exhibitions costing over £5,000 322,000 Expenditure on publications/exhibitions under £5,000 236,090 Estimated expenditure for remainder of the financial year 512,000 Total expenditure on publications/exhibitions by The Scottish Office 1,070,090
1996–97 £ Total expenditure on publications/exhibitions by The Scottish Office agencies (promotional/public information material 232,670 Total publications/exhibitions expenditure 1,302,760 Summary of expenditure Total advertising expenditure by The Scottish Office and the agencies 3,080,000 Total publications/exhibitions expenditure 1,302,760 Total expenditure by The Scottish Office and the agencies on publicity 4,382,760 Running costs for the press and public relations function of the Scottish Office information directorate, the press office of Historic Scotland and the communications branch of the Scottish Prison Service are:
- 1995–96: £1,694,000
- 1996–97: £1,723,000.
The estimated expenditure by my Department, including the agencies, on publicity for 1997–98 is £4.7 million of which £3.5 million is for advertising. The estimate for the departmental running costs of the Scottish Office information directorate, the press office of Historic Scotland and the communications branch of the Scottish Prison Service is £1.645 million.