HC Deb 08 February 1995 vol 254 c312W
25. Mrs. Angela Knight

To ask the President of the Board of Trade what proposals he has to publicise Business Link.

Mr. Heseltine

A major national campaign to develop awareness of business link and to support Business Links local activity is being developed. This will begin when the majority of Business Links are in place.

The campaign will have three phases: first, an editorial and advertising campaign beginning this April; secondly, a national launch of the Business Link network this autumn, by which time almost 200 Business Links should be open; and, thirdly, highly targeted promotion activity from the end of this year, aimed at small firms.